Where all Good Change Starts
About Where all Good Change Starts
The energy sector is a sea of sameness and to stand out Origin launched an exciting and brave campaign embracing mixed media without limits all around the idea of “Where All Good Change Starts”.
The campaign embraced the wild, nothing was too wacky with 90+ unique artwork treatments created ranging from 3d animations to digital collage and even clay stop motion.
All 90+ artworks were rolled out across all available internal and external formats ranging from staff desktop backgrounds to a dynamic website portal that housed all 90 changes for the public to view.
